Authenticity over performance
BBQ doesn't need theatrics. It needs time, heat, and knowledge. Everything Wilson's teaches is grounded in how great BBQ is actually made.
The story, 2014 to today
Blood, Sweat & Woodsmoke.
Dave McCormack
The Obsession Begins
Dave McCormack started cooking BBQ in 2014 out of a genuine obsession with what low-and-slow cooking can do to a piece of meat. By 2019 he had built a public-facing brand around it. In 2024 he incorporated Wilson's BBQ Ltd.
The Wilson's YouTube channel has built a following that stretches well beyond the UK. Honest, practical BBQ education. No shortcuts. The same approach underpins the classes, the tours, the consultancy and the trailer.
Alongside the classes and tours, Dave consults for restaurants and hospitality operators who want to add BBQ to their offering and need someone who understands both the food and the business. He holds the relevant food hygiene certificate and works with partner venues across the UK, including ProSmoke BBQ in Banbury and the SoCal BBQ Shop in Southampton where he teaches public classes.
The Philosophy
Texas as the standard
Texas BBQ is the benchmark because the technique demands the most. Understand a Texas brisket and you understand BBQ.
Real education, real results
Classes leave you cooking better. Restaurants leave a consultancy engagement with a menu that works commercially.
Community first
BBQ is communal. The YouTube community, the tour groups, the class cohorts - Wilson's brings people together around fire as much as around food.
10+
Years cooking
5 Star
Reviews from every tour
Trusted
By restaurants & home cooks
Partner venues
ProSmoke BBQ Ltd
8 Penhill Industrial Park, Beaumont Road
Banbury, Oxfordshire OX16 1RW
Co. No. 14303838
SoCal BBQ Shop
Socal89 Ltd
Third Avenue, Millbrook
Southampton, Hampshire SO15 0AB